EASTHAMPTON — Florence Bank has completed a renovation of the interior and drive-through at its existing Easthampton branch at 5 Main St.
The renovation is part of Florence Bank’s ongoing effort to align its physical branch locations with modern banking offerings and customer needs. The Easthampton renovation included interior updates and modernizations, along with two new ATMs.
Florence Bank, based in Florence, has served the Easthampton community for 20 years. It first merged with Easthampton Cooperative Bank and expanded and remodeled its present location on Main Street in 1999. The Easthampton location serves more than 6,400 customers annually.
“We’re proud to upgrade our Easthampton branch,” said John F. Heaps, president and chief executive officer of Florence Bank. “Our customers who rely on this location can look forward to an upgraded banking experience as well as modern technology both outside and in.”
The renovations were intended to maintain the branch’s charm while also embracing the innovative design of Florence Bank’s newly constructed locations.
Inside, the lobby, teller line and customer service area were renovated and updated, making the interior brighter and more contemporary. A new digital screen has also been installed to keep customers up-to-date on bank-wide enhancements and notifications.
Outside, two new ATMs are available, and the drive-up teller equipment was enhanced to provide two-way audio/video communication.
The Easthampton branch will celebrate the renovations with open houses on Thursday, Dec.19 and Friday, Dec. 20, during normal branch hours.
The renovation is part of the Florence Bank’s ongoing expansion efforts. The bank opened a branch on Allen Street in Springfield in late 2018. In 2020, the bank will open its newest Hampden County location in Chicopee, expanding its network to 12 locations.
The bank has branches inFlorence, Northampton, Easthampton, Williamsburg, Amherst, Hadley, Belchertown, Granby and West Springfield. Additionally, it offers 26 ATMs.
Florence Bank, chartered in 1873, is unique in that it’s a mutually-owned savings bank, meaning it does not need to pay dividends to stockholders. That mutuality, Heaps said, allows it to make decisions about what’s best for customers and the community.
