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By ALEXANDER MACDOUGALL

NORTHAMPTON — After more than five years of sitting vacant, the site of the old Faces store at 175 Main St. will finally have a new occupant, one that’s already established itself as a downtown mainstay of downtown.

By ALEXANDER MACDOUGALL

NORTHAMPTON — Downtown Northampton is about to get a whole lot sweeter.

AMHERST

HOLYOKE — Job seekers across western Massachusetts are invited to a “Get Hired Job Fair” at Holyoke Mall on Wednesday, April 9, from 1 to 4 p.m., on the lower level in Macy’s Court.

By CHRIS LARABEE

SOUTH DEERFIELD — One of the prospective owners of Magic Wings often thinks back to fond memories of celebrating a life milestone at the nearly quarter-century-old butterfly conservatory and gardens on Routes 5 and 10.

Have you gotten a text message saying you owe money for unpaid tolls?

By EMILEE KLEIN

BELCHERTOWN — Before chef Saul Ayala cooked in decorated Italian restaurants and high-end bars in Boston, Dallas and New York City, he learned about working in a kitchen from his cousin Roberto Saravia, owner of Masa Mexicano in Florence.

AMHERST

NORTHAMPTON — The Downtown Northampton Association (DNA) has appointed Amanda Shafii as its new board president. A dedicated business owner and community advocate, Shafii brings experience and passion for the city’s downtown vibrancy to her new role.

By ALEXANDER MACDOUGALL

NORTHAMPTON — A coalition of leaders affiliated with the city and its major business associations have come together to advocate for the Picture Main Street project, currently on pace to begin construction next year to dramatically remake the city’s downtown.

By SCOTT MERZBACH

AMHERST — Visitors from Lexington and Marblehead were among those who came to see “Generic Male,” the off-Broadway physical theater performed at Northampton’s Academy of Music in early March.

By ALEXANDER MACDOUGALL

NORTHAMPTON — More than a half-dozen restaurants in Hampshire County are partnering with survival centers in Northampton and Amherst to provide free meals to those facing food insecurity in the region as part of a larger initiative taking place statewide.

By SCOTT MERZBACH

NORTHAMPTON — On an early March weekend, as numerous musicians took the stage at venues across the city for the Back Porch Music Festival, some spent a portion of their downtime at Mill River Music and Guitars, relaxing on the store’s couches, surrounded by hundreds of acoustic and electric guitars displayed on the walls.

AMHERST

NORTHAMPTON — The Northwestern district attorney has made promotions and other staffing changes following the departure of three prosecutors for legal positions in other state and federal agencies.

By ALEXANDER MACDOUGALL

NORTHAMPTON — The Roost, a coffee shop located at the corner of Main and Market streets, announced on social media that it will be closing down permanently, although hinted at a potential new business may be reborn from the closure.

By ALEXA LEWIS

EASTHAMPTON — What started out as a men’s gifts and grooming shop in Northampton has become a bustling barbershop in Easthampton that prides itself on its inclusive practices and atmosphere.

AMHERST

By MADISON SCHOFIELD

ASHFIELD — Wicked Good Café is bringing new life to the historic Elmer’s Store, with help from both new and familiar faces.

AMHERST

NORTHAMPTON — The Greater Northampton Chamber of Commerce has hired Nia Stimage-Norwood as a program assistant and promoted Jack Brown to marketing director.